Secret News TRP What is Television Rating Point why Media run Behind TRP Watch Video

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What is Television Rating Point (TRP) why Media run Behind TRP Secret News Watch Video

TRP ಟೆಲಿವಿಷನ್ ರೇಟಿಂಗ್ ಪಾಯಿಂಟ್ (ಟಿಆರ್ಪಿ) ಎಂದರೇನು ಟಿಆರ್ಪಿ ಮಾಧ್ಯಮ ಹಿಂದೆ ಏಕೆ ಬೇಕು ವೀಡಿಯೊ ನೋಡಿ

Television Rating Point
Television Rating Point (TRP) is a tool provided to judge which programmes are viewed the most. This gives us an index of the choice of the people and also the popularity of a particular channel. For calculation purpose, a device is attached to the TV set in a few thousand viewers houses for judging purpose

TRP is known as Television Rating Point. It shows the rating of the TV channel and the serial viewed most. Let us study through this article, what is TRP, what is TRP rating, what is the effect on the program or the channel of TRP and how it is calculated etc.

How to calculate or check TRP?
Do you know that TRP is calculated by Indian agencies namely INTAM and DART? INTAM is an Indian Television Audience Measurement. Earlier, DART that is Doordarshan Audience Research Team was used to calculate these ratings as that time the only channel available was only Doordarshan. Still, DART exists and is an agency which takes the TV viewing pattern of rural people into consideration. They randomly pick people and question them about the various channels and TV programmes and also use electronic methods to get viewership statistics.

What happens when TRP increases or decreases?
The increase or decrease in TRP of any programme directly affects the income of that TV channel in which the programme is coming. Do you know that any TV channel like Sony, Star Plus, Z Channel etc. earn money through advertisements? If suppose the TRP of a programme or channel is low which means that people are watching it less so, advertisers will give less advertisements and pay less.  But, if the TRP is high for the programme then more advertisements, advertisers and money. So, we can say that TRP depends not only on the channel but the programme as well. For example, if the TRP of a programme say Rising Star is higher than any other programme then advertiser would like to give advertisements in that programme and also pay more.

What is Television Rating Point (TRP) why Media run Behind TRP Secret News Watch Video

TRP ಟೆಲಿವಿಷನ್ ರೇಟಿಂಗ್ ಪಾಯಿಂಟ್ (ಟಿಆರ್ಪಿ) ಎಂದರೇನು ಟಿಆರ್ಪಿ ಮಾಧ್ಯಮ ಹಿಂದೆ ಏಕೆ ಬೇಕು ವೀಡಿಯೊ ನೋಡಿ

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